Your brain is a tree. Or, perhaps more fittingly, a bank account. With metaphors like those, brain-game companies entice people to buy subscriptions to their online training programs, many of which promise to increase customers’ “neuroplasticity,” “fluid intelligence,” and working memory capacity. They even claim to help stave off the effects of aging. Leading scientists have criticized […]
Higher education faces a serious decline in its traditional 18-22 population. Having fewer potential students from the traditional demographic segment could have serious implications for funding. One part of the solution—open the doors to a new demographic segment. Read the full article at Library Journal.
“It is customary for advertising to highlight the benefits and overstate potential advantages of their products,” said Laura Carstensen, a Stanford psychology professor and the director of the Center for Longevity, in a press release.”But in the case of brain games, companies also assert that the products are based on solid scientific evidence developed by […]
Sixty-nine scientists at Stanford University and other institutions issued a statement that the scientific track record does not support the claims that so-called “brain games” actually help older adults boost their mental powers. Read the full article at Stanford Report.
The program is designed for exceptional leaders with 20 to 30 years of experience who are interested in reinventing and redirecting their careers toward roles with a social impact. Read the full article at Stanford Report.
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If you carried a gene that doubled your likelihood of getting Alzheimer’s disease, would you want to know? What if there was a simple lifestyle change that virtually abolished that elevated risk? People with a gene known as APOE e4 have a higher risk of cognitive impairment and dementia in old age. Even before behavioral symptoms appear, […]
October 20, 2014 As the baby boomers enter their golden years with mounting concerns about the potential loss of cognitive abilities, markets are responding with products promising to allay anxieties about potential decline. Computer-based cognitive-training software –popularly known as brain games– claim a growing share of the marketplace. The promotion of these products reassures and […]
October 20, 2014 Computer-based “brain-games” claim a growing share of the marketplace in aging societies. Consumers are told that playing the games will make them smarter, more alert, and able to learn faster and better. The implied and often explicit promise is that adherence to prescribed regimens of cognitive exercise will reduce and potentially reverse […]
If your parents are getting up there in years, you may have had the discussion about whether it’s better for them to stay put or go to an assisted living facility. It’s a pretty safe bet that your parents prefer to stay in their home: According to a 2011 AARP research report, almost 90 percent […]