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2015 – 2016 DESIGN CHALLENGE:

“USING HAPPINESS TO OPTIMIZE LONGEVITY”

The Stanford Center on Longevity Design Challenge offers cash prizes and free entrepreneur mentorship in a competition open to all university students around the world who want to design products and services which optimize long life for us all. This year’s challenge consists of three categories: Mind, Mobility, and Financial Security. Each of these tracks will have its own expert judges, award up to $17,000 in total cash prizes, and offer sponsored travel to Stanford, where finalists will present their designs to renowned industry, academic, and government leaders.

CHALLENGE GOALS

Create well-designed, practical solutions that address key issues associated with aging

Encourage a new generation of students to become knowledgeable about aging issues

Provide promising designers with a path to drive change in the world

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First place winners of the SCL Mind Design Challenge: Memoir Monopoly #SCLDesign pic.twitter.com/LNI1lIJkXY

About 5 months ago from SCL Design Challenge's Twitter

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City Cart & Memoir Monopoly Win the Stanford Center on Longevity 2015-2016’s Design Challenge Grand Prizes!

We’re proud to announce the $10,000 grand prize winners of our 2015-2016 Design Challenge: City Cart, in the Mobility category, and Memoir Monopoly, in the Mind category. Winners were selected on April 5, 2016 by a panel of experts after an all-day pitch session in front of a capacity crowd of industry leaders, educators, and community advocates at the Stanford Center on Longevity. Read more >

CHALLENGE OVERVIEW

Background
Designers and technologists are waking up to aging societies as a major trend of our century, but they most often view aging as what happens to someone else. In our rush to fix problems, we are ignoring possibilities that could lead to greater happiness for individuals in later life. We need to understand the goals and dreams of older individuals from their perspective and create solutions that help them live the best life possible.

Design Track Categories
The challenge will consist of three tracks: Mind, Mobility, and Financial Security, reflecting the Center’s belief that people thrive best when they are mentally sharp, physically fit, and financially secure throughout their entire lives. Each of these tracks will have its own expert judges, award up to $17,000 in total cash prizes, and offer sponsored travel to Stanford, where finalists will present their designs to prominent industry, academic, and government leaders.

CHALLENGE TRACK DESCRIPTIONS

Mind Challenge: “Delight the Mind”

The 2015-2016 Challenge focuses on solutions that improve psychological functioning by encouraging lifestyles and practices that people want to do. Exercising your brain through activities that delight, for example, or encouraging easy-to-adopt lifestyles and fun practices that:

• Improve cognitive performance
• Enhance emotional wellbeing
• Foster civic engagement

Examples may include solutions that:

• Foster intergenerational interaction
• Support connection with family and friends
• Encourage new learning and/or exploring new passions
• Provide a fun, delightful way to incorporate mind-healthy lifestyles, practices and habits into day to day life

Mobility Challenge: “Discover the Motion”

Remaining active physically creates a multitude of benefits: reduction in chronic disease, protection against heart disease and depression, and enabling independence. It is increasingly apparent that even relatively moderate amounts of activity provide significant benefits. The goal of this challenge is to build activity into life by making activities fun.

Examples of the kinds of solutions we envision include:

• Encourage movement through intergenerational activities
• Encourage physical activities by doing for others
• Create devices that encourage “micro-activities” during normal daily life. For example, an exercise device that is fun and easy to use while watching TV
• Build fun games that encourage movement.
• Use sustainability goals to motivate activity

Financial Security Challenge: “Foster Financial Fitness”

Happiness comes in large part from financial security — but it’s often difficult for the young and even middle aged to start and stick with lifetime fiscal plans. This challenge looks for ways to make this planning easier, less stressful, and more successful.

Solutions to this challenge could include:

• Invent ways to get younger people to create a lifetime financial plan
• Gamification
• Models that create milestones at different life points
• Find ways to create continual awareness of how financially fit you are –is there a “Financial Fitbit”?
• Build tools for envisioning financial outcomes based on current decisions
• Find ways to encourage intergenerational conversations about money

DETAILS

SPONSORS

We welcome industry sponsors who support our goal of encouraging new ideas for living fuller lives, and want prominent recognition throughout the challenge. Now in its third year, our challenges have been featured in Forbes and PBS NewsHour, among many other outlets; previous sponsors include Target, the AARP, Qualcomm and Orange. This year’s challenge theme, “Using Happiness to Optimize Longevity”, has three tracks for designs to improve Mind, Mobility, and Financial Security, giving sponsors multiple branding opportunities.

PLATINUM SPONSORS

logo

Target_Logo_New

FidelityInvestments

GOLD SPONSORS

lixil_logo

CareInnovations

SILVER SPONSORS

HCA

Airbnb-logo

DPF

eskaton-logo

JUDGES

Bean

William Bao Bean
Investment Partner, SOS Ventures
Bio

Case

Amber Case
Entrepreneur and Author
Bio

Constine

Josh Constine
Journalist, TechCrunch
Bio

Dotter

Katherine Dotter
Nutrition Research Innovation Manager, Stanford School of Medicine, SPRC
Bio

Doty

James R. Doty, MD
Director and Founder, Center for Compassion and Altruism Research and Education at Stanford; Clinical Professor of Neurosurgery, Stanford University
Bio

Friedlander

Anne Friedlander, PhD
Consulting Professor, Program in Human Biology, Stanford University
Bio

Gopi Shah Goda

Gopi Shah Goda
Senior Research Scholar, Stanford Institute for Economic Policy Research (SIEPR), Stanford University
Bio

Jameson

Frank (Gard) Jameson
Author and Professor, University of Nevada, Las Vegas
Bio

Kantor

Alexis Kantor
Director of Apparel and Accessories Product Development, Target Corporation
Bio

Kolluri

Surya Kolluri
Managing Director, Policy and Market Planning Global Wealth and Retirement Solutions, Bank of America Merrill Lynch
Bio

Lahey

Joanna Lahey
Associate Professor, The Bush School of Government & Public Service, Texas A&M University
Bio

Libbe

Katie Libbe
Vice President, Consumer Marketing and Solutions, Allianz Life Insurance Company of North America
Bio

Malik

Om Malik
Former Journalist and Founder, GigaOM
Bio

Mahaney

James Mahaney
Vice President, Strategic Initiatives, Prudential
Bio

Milligan

Patricia Milligan
Global Leader, Multinational Client Group, Mercer
Bio

Montesano

Jin Song Montesano
Chief Public Affairs Officer, LIXIL Group Corporation
Bio

Peifer

Sheri Peifer
Chief Strategy Officer, Eskaton
Bio

Price

Karissa Price-Rico
Chief Marketing Officer, Intel-GE Care Innovations
Bio

Reid

Alison Reid
Vice President, Global Public Relations & Social Media, Bare Escentuals
Bio

Romano-Bergstrom

Jennifer Romano-Bergstrom, PhD
User Experience Researcher, Facebook
Bio

Roth

Anita Roth
Head of Policy Research, Airbnb
Bio

Sabo

Darren Sabo
Principal of Digital Health Solutions, Orange Silicon Valley
Bio

scoble

Robert Scoble
Tech Evangelist
Bio

Scott

Jason Scott
Managing Director, Retiree Research Center
Bio

Tang

Paul Tang, MD
Vice President, Chief Innovation & Technology Officer, Sutter Palo Alto Medical Foundation
Bio

Thompson

Jeanne Thompson
Vice President of Thought Leadership, Fidelity Investments
Bio

Torkelson

Hannah Torkelson
ORISE Fellow, President’s Council on Fitness, Sports & Nutrition
Bio

RESOURCES

GENERAL

CENTER ON LONGEVITY

DESIGN THINKING PROCESS

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“Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” — Tim Brown, president and CEO of IDEO
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LEGAL QUESTIONS

Hustein_smIn connection with the Center of Longevity’s Design Challenge, Joe Hustein, Lecturer in Mechanical Engineering-Design at Stanford University, has offered to counsel participants, as he has been doing for years with Stanford students, on legal and business questions they may have in crossing the gap between creation and commercialization of their product designs. Specific areas include IP (patents, trademarks, copyrights, trade secrets), licensing, ownership, assignments, confidentiality, liability, and business strategies.   Contact Joe Hustein >